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European Pharmaceutical Contractor

Drug Safety Grows Up

Increased regulations and worried consumers are just two of the factors driving trends in drug safety and risk management today. Examining the present situation, Deborah Gold at WCI Consulting Ltd predicts a new, pro-active pharmacovigilance environment for the future

Heads of pharmacovigilance (PV) are currently undergoing something of a rite of passage. In the youth of their careers the focus for their drug safety (DS) teams was compliance with operational regulations. And it worked. Most drug safety teams now have both their compliance and their basic operational processes well under control. However, times and regulations are changing. The focus of the regulators has expanded: DS teams have to prove they have a structured approach to mitigating risk in place. If not, the regulators are ready to enforce the penalties strongly. Worried consumers, alarmed by media reports of big pharma’s rumoured preference for profits over patient safety, are adding to the call for the industry to take a wider and more proactive approach to PV. The spotlight on safety is brighter than ever: and PV heads are now required to take a more holistic view going forward; it is time to find and develop opportunities for building safety into the wider drug development process.

In a way it’s good timing. With the operational side well controlled, the maturing PV teams are ready to move their attentions from the operational to the analytical. Since most companies are also resource constrained, they must accomplish increased focus on the expanded drug safety activities without a corresponding increase in total resources. These factors are driving five trends in drug safety and risk management, which are both structural and organisational.

TREND 1: GETTING PV INVOLVEMENT EARLIER IN THE PRODUCT LIFE CYCLE

PV groups are increasingly responsible for safety activities within clinical teams, in early- and late-phase development of drugs and, as discussed, there is a focus on getting safety risk management activities initiated earlier in the product life cycle. This shift is driven, in part, by impending regulatory changes that will mandate that benefit-risk management must begin in early phase development. It is also consistent, however, with companies’ migration toward proactive PV, as it affords a more complete view of a product’s safety profile throughout its lifecycle.

These issues introduce and reinforce the challenge to appropriately ‘skill up’ PV resources so that they can establish and maintain their credibility within the clinical sector. DS needs staff who have a deep knowledge of early phase processes and tools can make convincing risk management decisions and can use aggregate data and mining techniques that enable proactive PV.


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Deborah Gold has been a Business Consultant since 1992. Since joining WCI Consulting Ltd in 1998, she has helped a number of global pharmaceutical companies develop effective and efficient pharmacovigilance systems to best meet their current and future needs. Deborah currently runs WCI’s PV forums; ‘pvnet’ and ‘pvconnect’ – sharing best practice, benchmarking performance, debating common challenges and helping the industry to adopt a more proactive approach to pharmacovigilance.
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4th Annual Patient Recruitment and Retention in Clinical Trials

13-15 October 2008, Amsterdam

Patient recruitment is now consuming thirty percent of clinical trial time - more time than any other clinical trial activity - and almost half of all trial delays result from patient recruitment problems. As the recruiting culture becomes more sophisticated and the forces affecting patient enrollment grow more numerous and complex, pharmaceutical companies are striving to discover new strategies to facilitate enrollment in clinical trials. With increasing industry pressure to develop, test and market greater numbers of new drugs faster, pharmaceutical companies need to perform clinical trials as quickly as possible. Inefficient patient recruitment processes is a formidable barrier to pharmaceutical companies' success in launching new products. Improving the patient recruitment process is imperative to avoid wasted investments and eliminate costly delays in bringing new drugs to market -- today and even more so in the not-so-distant future. Improved patient recruitment presents one of the largest opportunities for pharmaceutical companies to eliminate delays in clinical trials, thereby making it possible to reduce time to market.  With patent time limits and large overheads meaning that any delays in the development timeline can be disastrous, a good understanding of how to successfully recruit patients for trials is vital for any company looking to succeed.
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