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European Pharmaceutical Contractor

Editor's Letter

EPC has a new owner and this is the first edition of any of our three magazines - EPC, EBR and PMPS - that has been produced entirely under the new management of Samedan Ltd. As we go forward into 2002 we confidently believe that all three magazines will go from strength to strength and build on the quality that our readers have come to expect. It is also EPC's fifth anniversary and our 21st issue, with over 400 editorial articles behind us covering an extraordinary range of topics. It is not surprising then that we return to themes that may be familiar to some of our regular readers. But this only emphasises their importance and general interest.


One of these important themes is that of the role of 'electronics' in clinical development. In this issue we have six articles that address this theme. Over the years we have seen a number of articles that have emphasised the promise of electronics in making a major contribution to the speeding up of clinical trials. These articles reinforce the promise, but a promise it remains, and it will be, in my opinion, several years before electronic trials replace the more traditional, albeit slower, methodology. In a related article, Clarke Graham's article on brand protection discusses how the Internet can be both a benefit and a threat by providing global branding reach.


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By Dr Graham Hughes
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Dr Graham Hughes
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