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home > pmps > autumn 2002 > prescription for success - the benefits of wireless warehousing
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Pharmaceutical Manufacturing and Packing Sourcer

Prescription for Success - The Benefits of Wireless Warehousing

Pharmaceutical companies face a difficult balancing act. They must respond to industry pressures to reduce cost, whilst increasing profit, growing the business and continuing to develop cost-effective, safe products. At the same time they must make sure that they exploit current opportunities for growth presented by ageing populations and the development of new blockbuster lifestyle drugs, such as Viagra.

Faced with these objectives, it is clear that pharmaceutical companies have to find ways to work more efficiently and address any area of their businesses where costs can be stripped out - particularly as it costs US$500 million on average and takes between 10 and 12 years to develop a new drug. Even then, only one in three actually yields return on investment (ROI).

Many pharmaceutical companies are seeking to bring about some of these efficiency gains by redesigning their supply chain and back office systems, many of which rely on paper-based batch processing methods. With many similar drugs for human consumption - all with varying potencies, sell-by dates and formats - delivering the exact drugs to customers' orders, on time and to the right place is a complex business. To achieve this, new technology that provides up-to-date, real-time information is needed.


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By Nick Robinson, CEO of Phoenix IT Services
Nick Robinson was educated in Stamford. He trained in management at retailer WHSmiths before moving on to sales management at Reckitt and Coleman.

Nick moved into IT in 1986 when he became Sales Director of DCS, an IT services firm. Nick then bought Phoenix in 1993 and has turned the business around by focusing on providing outsourcing IT services and infrastructure services, such as managing company networks.

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Nick Robinson
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Industry Events

4th Annual Patient Recruitment and Retention in Clinical Trials

13-15 October 2008, Amsterdam

Patient recruitment is now consuming thirty percent of clinical trial time - more time than any other clinical trial activity - and almost half of all trial delays result from patient recruitment problems. As the recruiting culture becomes more sophisticated and the forces affecting patient enrollment grow more numerous and complex, pharmaceutical companies are striving to discover new strategies to facilitate enrollment in clinical trials. With increasing industry pressure to develop, test and market greater numbers of new drugs faster, pharmaceutical companies need to perform clinical trials as quickly as possible. Inefficient patient recruitment processes is a formidable barrier to pharmaceutical companies' success in launching new products. Improving the patient recruitment process is imperative to avoid wasted investments and eliminate costly delays in bringing new drugs to market -- today and even more so in the not-so-distant future. Improved patient recruitment presents one of the largest opportunities for pharmaceutical companies to eliminate delays in clinical trials, thereby making it possible to reduce time to market.  With patent time limits and large overheads meaning that any delays in the development timeline can be disastrous, a good understanding of how to successfully recruit patients for trials is vital for any company looking to succeed.
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News and Press Releases

MipTec, October 14 – 16, 2008, Switzerland

MipTec about to take off by joining forces between Life Sciences Week, ALL-SystemsX.ch-Day, & Jobvector.com    
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