Fair Trade Capsules Mark Launched: HPMC Manufacturers Urged to Adopt or Risk Losing Consumer Trust
December 18, 2024 – Manufacturing and Packing – Capsules, Fair Trade, Tabletting and Capsulling
- New mark offered to manufacturers willing to embrace transparency, addressing consumer concerns over ethics in capsule production.
EMBOCAPS, a leader in ethical capsule manufacturing, has launched the Fair Trade Capsules Mark, encouraging HPMC (Hydroxypropyl Methylcellulose) capsule manufacturers to adopt ethical production standards and transparency.
This initiative comes as concerns grow over some producers using raw materials that may be linked to forced labour and other unethical practices.
Unlike some manufacturers who source raw materials solely based on price, EMBOCAPS is committed to ensuring its HPMC capsules are made HPMC sourced from trusted and reputable suppliers.
This ethical approach ensures that EMBOCAPS’ supply chains are free from forced labour and other exploitative practices, setting a benchmark for other manufacturers to follow.
The launch of the Fair Trade Capsules Mark is a response to increasing demand for transparency in the supplement industry.
A recent study published by EMBOCAPS reveals that 91% of respondents in the US, 90% in the UK, 76% in France, and 75% in Germany are unaware that some supplements may be encased in capsules made from unethical raw materials.
As more consumers seek ethical alternatives, the need for manufacturers to be transparent about their supply chains has become critical. The report also found that 78% of UK consumers, 78% in France, and 67% in Germany would be less likely to purchase supplements linked to forced labour.
“Consumers have a right to know what’s behind the products they take every day for their health, and it’s time manufacturers step up to meet this demand for transparency,” said Chris Kotevich, EMBOCAPS spokesperson. “By adopting the Fair Trade Capsules Mark, manufacturers can build trust with consumers, ensuring their products are made ethically and transparently. Those who don’t risk being left behind.”
All EMBOCAPS customers are able to utilise the Fair Trade Capsules Mark, and manufacturers who are not EMBOCAPS customers are also able to apply to use it, provided they commit to:
- Third-party audits to verify ethical sourcing.
- Public disclosure of their supply chains to ensure transparency.
- Collaboration across the industry to uphold and maintain ethical standards.
This initiative positions EMBOCAPS as not only a leader in ethical capsule production but also as a driving force for industry-wide change.
While some manufacturers continue to cut costs by using questionable materials, EMBOCAPS has consistently prioritised transparency and responsibility in its sourcing.
“Our research shows that consumers are ready to make more informed choices,” added Kotevich. “By choosing supplements from ethical suppliers like EMBOCAPS, with transparent supply chains, consumers can ensure they are supporting ethical manufacturing practices. Manufacturers who remain silent on this issue risk losing consumer trust.”
The Fair Trade Capsules Campaign is calling on manufacturers, retailers, and consumers to demand greater transparency and higher ethical standards across the industry.
EMBOCAPS also advocates for the widespread adoption of ethical certifications to eliminate exploitative labour practices in capsule production.
For more information on EMBOCAPS’ Fair Trade Capsules Campaign and how to support ethical capsule production, visit www.fairtradecapsules.com.
For more information on EMBOCAPS, visit https://www.embocaps.com/
