First UK licensed Chinese herbal pain relief listed in Boots

July 5, 2016 – BioManufacturing –

Sigesbeckia is the first traditional Chinese treatment granted a traditional herbal registration (THR) under the traditional herbal medicines product directive in the UK, by drug safety watchdog the Medicines and Healthcare Products Regulatory Agency (MHRA). Oxford-based Phynova, which manufactures the product, was granted the UK licence last year.

Containing 500mg of the active ingredient, Phynova Joint and Muscle Relief Tablets are specially formulated for the relief of backache, arthritis, minor sports injuries, rheumatic or muscular pains and general aches and pains in muscles or joints. Two tablets are taken each day, one in the morning and one in the evening. They have no known side effects and are non-addictive.

Almost 10 million Britons suffer pain almost daily resulting in a major impact on their quality of life*. An estimated 9.5 million working days were lost in 2014/2015 due to Work Related Muscular Skeletal Disorders (WRMSDs).**

The product, which retails at £19.99 for one monthís supply of 60 tablets, is available in 950 UK Boots outlets and online via Click and Collect from all stores. It will be sold both Over the Counter (OTC) by pharmacist staff and off the shelf as part of Bootsí pain relief fixture. Boots will be running a 20% off RRP special offer from July 20 to August 16, 2016.

A training programme for Boots pharmacists is being rolled out across the business to raise awareness of the product and the active ingredient Sigesbeckia.

Commenting on the news, Robert Miller, chief executive of Phynova said: ‘Weíre very proud to bring this product to the UK public. Pain is a life debilitating issue for many millions of people in the UK and this product offers an alternative to prescribed products,

‘Weíve already had a great response from people wanting to try this product, many of whom have attempted, unsuccessfully, to find a long term solution for their pain relief.’

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*Source: The British Pain Society

**Source: Health and Safety Executive (HSE)

Phynova House, 16 Blenheim Office Park, Long Hanborough, Oxfordshire, OX29 8LN, United Kingdom